English Heritage - Bolsover Castle Poetry Campaign
English Heritage needed to engage younger audiences through poetry and creative writing events at Bolsover Castle --- a site not typically associated with youth-facing activities. We commissioned Liverpool poet Joseph Roberts to deliver a powerful spoken-word piece about the castle's history and legacy, paired with fast-paced, cinematic drone videography and advanced editing techniques designed to hold attention on social platforms.
English Heritage - Bolsover Castle Poetry Campaign
English Heritage needed to engage younger audiences through poetry and creative writing events at Bolsover Castle --- a site not typically associated with youth-facing activities. We commissioned Liverpool poet Joseph Roberts to deliver a powerful spoken-word piece about the castle's history and legacy, paired with fast-paced, cinematic drone videography and advanced editing techniques designed to hold attention on social platforms.
The Brief
English Heritage needed to engage younger audiences through poetry and creative writing events at Bolsover Castle --- a site not typically associated with youth-facing activities. We commissioned Liverpool poet Joseph Roberts to deliver a powerful spoken-word piece about the castle's history and legacy, paired with fast-paced, cinematic drone videography and advanced editing techniques designed to hold attention on social platforms.
The Outcome
The campaign drove high event booking uptake and significantly increased visibility for the flagship site.
A few words from English Heritage
NPK Media have been a pleasure to work with, from initial conversations to the execution of the work. We had the privilege of welcoming them to Bolsover Castle for a poetry video, where they created dynamic and creative shots that enhanced the poetry being performed. They offered guidance where appropriate, and the completed work was delivered in a timely and efficient manner. Would definitely work with them again in the future.
— English Heritage
Services Delivered
| What we delivered | Service area |
|---|---|
| Creative Strategy | Strategy & Marketing |
| Drone Videography | Video & Film |
| Advanced Cinematography | Video & Film |
| Spoken Word Commission | Creative Services |
| Social Media Content | Strategy & Marketing |
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